PROJECTS  M.C.M. PARTNERS  PONT DES ARTS  EL LOCO  N.F.B.C.  U.I.A.  SUSTAINASIA  SPORT INSIDE ASIA  THE SMILE BAR  THE CONSORTIUM  CAJOMA  WINE BROTHERS  VIDEO MAKING  OTHER WORKS  ABOUT ME  METHODOLOGY
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Creative process for U.I.A. project
THE CLIENT THE BRIEF Art Direction, Leaflet Design, Layout Design, Goodies Design, Event Design THE ANSWER
I was asked to create a fresh communication for a fund raising event. To showcase the «human» aspect, I decided to use pictures of children, who are helped by the the N.G.O. Those pictures are associated to graphics elements and collage of school supplies to make people understand that U.I.A is helping children in their education. The blue tone from the N.G.O. guideline is used on the whole campaign. U.I.A. is a link between the American Jewish community and the people of Israel.
Creative process for U.I.A. project
Creative process for U.I.A. project
Creative process for U.I.A. project
Creative process for U.I.A. project
Creative process for U.I.A. project
Creative process for U.I.A. project
Creative process for U.I.A. project